
SXM Media at Cannes Lions 2023
Senior Art Director for SiriusXM’s advertiser-facing presence at Cannes Lions 2023. I led creative development and cross-functional alignment, drawing from prior experience activating at Cannes to help shape both concept and execution. My role included mentoring our Lead Designer through her first international activation, facilitating design decisions across internal and external stakeholders, and supporting production from initial creative through final file delivery. I also helped shape spatial flow and environmental storytelling on site, while extending the brand experience into digital touchpoints.
IN-HOUSE TEAM
Sr Art Director
Cecilia Cruz
Lead Designer
Whitney Smith
Creative Director
Jeff ZemetiS
EXTERNAL PARTNERS
Motion Studio
Never Sit Still
Production
2LK